Archive for May 2019

Marketing Reports – 10 Fundamental Metrics To Analyze Each Day

Reporting on marketing activity can become overly complex when running so many different campaigns across numerous channels. It is important to outline the fundamental goals and targets from each one. If not, you can end up pulling a lot of irrelevant statistics without any context to what you are looking to achieve.

A good snapshot of daily numbers to keep an eye on should be collected as a basis for positive or negative overall. It may take time to set up and get right, but once you have done so, it will be worth it. As it will save a lot more time for you to work on improving these metrics.

1. Total Visits

Among the many digital marketing metric, the total visits are just one. It lets you know how your website is performing as well as the total visit. You will learn the source of your traffic and which channels are offering more traffic than others. Total visits affect the conversion rate, bounce rate as well as new sessions.

2. New Sessions

New sessions on a website refer to the new visitors. It is an important indicator which can reveal the performance of the website. If there are fewer new sessions, it shows the site is not performing well. With more new sessions, you should be happy that the site is doing better.

3. Channel Specific Traffic

The total visits don’t show the source or channel specific traffic. But it is highly important that in order to assess the site performance, channel specific traffic must be calculated. It will let you know which sources are better for your business or where you need to put more focus.

4. Bounce Rate

Bounce rate is one of the most powerful factors which can easily determine the site performance. It shows the number of visitors who exited the site within the first few seconds. The higher bounce rate means site is not doing good and the users found nothing interesting for them. Low bounce is considered better.

5. Total Conversions

Another way to check the performance of your digital marketing is to see the number of total conversions. With this factor, you can check the profitability of your business. If the conversion rate is higher, that means you are getting more customers and making more profit.

6. Customer Retention Rate

Client or customer retention rate is also a very powerful metric which tells a lot about the success of any business. It shows how many clients or customers you have retained in a certain time period. The more customers a site retains, the better it will be for the business or company.

7. Cost Per Lead

Costs can also help determine where the business is heading and how it is performing. One lead means the user who became your customer. The cost of one lead also shows how much you spent. You can compare it with the competitors’ costs and will learn if you are better or not.

8. Social Reach

Social media is also used as a digital marketing metrics. It is one of the platforms that every business uses for marketing and user engagement. If you find out the social reach as well as social media engagement, you can learn a lot about the business performance and impact of digital marketing.

9. Mobile Traffic

Google has introduced a new feature called mobile-first indexing. It helps a site rank its mobile version for the users. If you are getting most of your traffic from the mobile-friendly version of the site that means the marketing campaign is working. It also shows the mobile version of the site has proved effective.

10. Businesses identifiedIf you are using a tool such as Lead Forensics or alternatives, you can identify the businesses visiting your website. From this, it can lead to sales opportunities. Or the data can be used as marketing insights for industries and target profiles. A sample report of this each day can be exported as a nice indicator which you can work with longer-term.

START YOUR DIGITAL MARKETING AT SINGAPORE

When you have a business or a company that you really care about, all of your times go in thinking about the future of that company. You know that there is nothing more important than your company in this world, and you would do anything to make it prosper. Marketing and publicity play a major role in any company or business out there. The reason for that is with the help of marketing and publicity, you can reach the masses within the smallest time period. 

Nowadays, all the marketing is done digitally. People live through social media or through the internet. With the help of the internet, you can reach millions of people with one click. This is why digital marketing is so important for any modern business.

WHAT ARE THE FEATURES OF LOGIN MEDIA MARKETING?

There are certain features of the Login Media Marketing company that makes it more special than all other digital consultancy company out there. The features are,

  • They listen to your wishes and your business objectives.
  • They analyze market trends and competitor’s movements.
  • They will propose you the best practice in the platform to meet your business objectives.
  • They execute and optimize your campaign to create better results.

WHAT ARE THEIR SERVICES?

The Login Media Marketing company provides a variety of services. They provide thebest website design in Singapore. These services include,

  • WEBSITE DEVELOPMENT: The company understands the importance of web designing in the marketing field. The graphics, looks, and layout are the different areas of web designing that they cater to get the very best results.
  • DIGITAL MARKETING: The company has achieved various accolades in the field of Digital Marketing. Digital marketing is a way you make sure that your site is visible on a number of Google pages, and customers are drawn to click on it. It is achieved by the pay per click method.
  • GRAPHIC DESIGNS: They create
  • Website design
  • Logo Design
  • Name card Design
  • Marketing Design
  • Web Banner
  • Video
  • Photography
  • CONTENT MARKETING: The company focuses on content marketing that helps your website get in hundreds of recommended lists across the globe when anyone looks for sites similar to yours. This acts as a huge favor for you and your company, as it can bring in a number of more customers.
  • GRANTS: There are several grants offered by the company, and you could be eligible for many of them. You can check out their website regarding that.
  • ORM: They help you maintain a clear image of your company online. They control what the internet users find when they search about your company.

IS THERE ANY OTHER DIGITAL MARKETING SERVICE IN SINGAPORE?

There is another digital marketing company in Singapore. The company is known as 5media. They are an interactive and digital company. They provide amazing digital marketing services to their customers. They are good at web design.

WHAT ARE THE SERVICES THAT ARE PROVIDED BY 5MEDIA?

The different services provided by 5Media are,

  • WEBSITE DEVELOPMENT
  • SEO
  • GRAPHIC DESIGNING SERVICES
  • SEARCH ENGINE MARKETING
  • E-COMMERCE WEBSITE
  • LOGO DESIGN
  • LANGUAGE TRANSLATION
  • CONVERSION TRACKING

WHAT IS THEIR WORK PROCESS?

Their work process is in three steps.

  1. They identify your needs.
  2. They recommend a solution.
  3. They execute and deliver

CONCLUSION

There are two best companies in Singapore that offer you the best digital marketing: Login Media Market and 5Media.

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